psychology

What are the best NLP books?

What are the best NLP books?

I received an email from Amazon today telling me about a new(ish) book on NLP (neuro-linguistic programming) called, “”. While I was wondering whether to buy it or not I started thinking about which of the many NLP books I have read is the best one. I have collected a large number over the years, […]

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The winner effect: the science of success and how to use it (a review)

The Winner Effect

How power affects your brain “” was written by Ian Robertson and came out in 2012. The hardback version has the subtitle, “How Power Affects Your Brain” (as shown in the picture here), but I guess the publishers thought that saying that it was about, “The Science of Success and How To Use It”, would […]

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Goooooooooooooooooooooooool!

Goooooooooooooooooooooooooooooooooooool!

If you’re not a fan of football (or soccer as it’s usually called in North America) you may not realise what the title of this post refers to. It’s the word “goal” screamed at top volume by a South American commentator when someone scores a goal, and it’s intended to last as long as possible. […]

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Think and grow rich

Think and grow rich

It can’t be that easy, can it? If it was then everyone would be rich. Well, it’s not just about thinking, you need to take some action too, and that is often where people fall down. However, let’s stick with just the thinking bit for now. Thinking is hard work. So hard, in fact, that […]

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New Year Resolutions – 5 days in

So how are those resolutions going? At the end of each year we decide what we want to achieve in the forthcoming year and come up with some New Year resolutions. Great idea, but the execution is often not that good. We assume that when the New Year comes, things will be quiet and we […]

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Eight Steps to Zero-Resistance Selling

Thumbnail image for Eight Steps to Zero-Resistance Selling

Maxwell Maltz’s Eight Steps to Zero-Resistance Selling When people use the term “Zero-Resistance” in relation to sales and selling they usually mean reducing the buyer’s resistance to produce a sale. However, the main obstacle to sales success is ourselves and the Zero-Resistance here refers to reducing our resistance to becoming successful, whether that is overcoming […]

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